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AdaptAd Marketing & Communication
Campaign brief template on a dark desk beside a laptop, a notebook and a lime highlighter

Free resources

Free downloads.

Practical tools to help you plan better campaigns, brief your agency and get more from your marketing budget. Free.

  • AI & Digital Advertising
  • Programmatic Advertising
  • Media Planning
  • Creative Production
  • Promo & Merch
  • Traditional Media
  • Digital Screens
  • EDM & Email
  • Website Design
  • Events & Activations
  • Brand Strategy
  • Campaign planning

    Campaign brief template

    Fill in what you know and we will work through the rest together. One page covering your campaign objective, audience, key message, budget range, timing and mandatories.

    Read: Let the Campaign Begin!

    Free download

    Campaign brief template

    Enter your details below and your download will start immediately. We'll also keep you in the loop with useful marketing resources - no spam, unsubscribe any time.

    By downloading you agree to receive occasional marketing insights from AdaptAd. Unsubscribe any time.

    PDF 230 KB
  • Marketing resources

    Marketing dictionary

    A plain-English guide to common marketing terms and performance metrics. Handy when you are reading a campaign report and want to know what the numbers actually mean.

    Free download

    Marketing dictionary

    Enter your details below and your download will start immediately. We'll also keep you in the loop with useful marketing resources - no spam, unsubscribe any time.

    By downloading you agree to receive occasional marketing insights from AdaptAd. Unsubscribe any time.

    PDF 323 KB
  • Promo & merch

    Apparel aftercare guide

    Keep your AdaptAd branded apparel looking its best. Simple care instructions for washing, drying and handling printed garments.

    Free download

    Apparel aftercare guide

    Enter your details below and your download will start immediately. We'll also keep you in the loop with useful marketing resources - no spam, unsubscribe any time.

    By downloading you agree to receive occasional marketing insights from AdaptAd. Unsubscribe any time.

    PDF 52 KB
  • Getting started

    New client onboarding form

    Everything we need to get your account set up properly. Trading name, ABN, billing contact, brand assets, existing channels, approval process and more.

    Coming soon

More coming soon

We are working on a What Media to Use When guide, a Campaign Planning Checklist and more. Check back regularly or get in touch and we will send them directly to you.